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Printed bar soap packaging that is unique or implies luxury attracts attention, adds value and sells product. And soap packaging that tells a story is especially alluring to customers. Whether you’re packaging soaps for retail, or private labeling soaps and need small amenities packaging for hotels, custom soap boxes and sleeves give you the canvas to create that story.
Increasing the perceived value of your soaps is the quickest way to increase profit. Cosmetics companies have been doing this for years for a reason; it works. ...read more
They do it by using packaging to define how they want consumers to see their products. This is one aspect of branding, and most consumers will gravitate to the brand they know and like, and will pay more to get that brand.
So, how do you get there?
Your soaps are a premium product, so market and price them as such. Retail product packaging is all about attracting attention, and quality printed packaging that attracts sells. Set the tone by using your bar soap packaging to attract, and create, a high-quality product narrative. A careful blend of design and printed packaging elements create the perception of a higher-end luxury soap product; elegant designs; simple, clear messaging; use of finishing glosses and mattes to add dimension.
The completed package creates the perception of a premium soap product, elevates your brand, and lets you set a higher price point. Keep in mind – if you’re selling in retail you’re also pitching to the retailer. Soaps that sell well are positioned better in the store to further increase sales.
The next time you’re in the cosmetics section look at the sophistication of the product packaging; it’s designed to convince you it’s worth more than it really is to attract more of your hard earned dollars!
Packaging bar soaps with different scents and ingredients can be difficult in small volumes and multiple versions. Custom short-run soap box packaging just got easier and less expensive. ...read more
Our short run digital box program is specifically designed with soap manufacturers in mind with minimum runs as low as 500 full-color printed boxes; these small packaging runs can be further split into smaller lots to represent different soap scents, colors, and ingredients, or to create generic box packaging for slower moving bar soaps.
This program is a cost-effective way to get high quality printed packaging for your bar soaps at a very low cost. And the program includes custom spot UV gloss coating at no additional cost. Spot gloss UV lets you apply patterns and glosses to your box packagurther differentiates your soaps from the competition. Packaged bar soaps not only increase your soaps perceived value, they represent well
in a retail setting which improves sales and profits.
So, if you’re looking to use custom box packaging for your soap products that is both economical and a step above the competition, ask us about our digital printed box program!